Certainly garnering recognition as “best supporting automaker,” Honda turned in a star performance at the recent Sundance Film Festival in Park City, Utah, where the company debuted its new “Power of Dreams Experience” before thousands of attendees.
The interactive exhibit showcased Honda’s dedication to innovation, environmental leadership and advanced technology, courtesy of vehicles like the Honda FCX Clarity and the Honda CR-Z Sport Hybrid. The first, the world’s most advanced fuel-cell electric vehicle, also is the only one from a mainstream automaker being leased to the public today. Relying solely on domestic energy resources, the FCX Clarity delivers a dynamic driving experience but greatly reduces the amount of carbon dioxide being released into the air, since its only emissions are water vapor. The CR-Z, shown in Sundance as a cutaway, is the first hybrid with a six-speed manual transmission and delivers an athletic mix of nimble performance and hybrid-like fuel economy, along with a bold, aggressive exterior design.
In keeping with the festival’s focus on film, Honda had a cinema premiere of its own as well. “The Undying Dream,” the latest in Honda’s series of documentary films exploring the theme of “Dream the Impossible,” had its inaugural public screening and stars pro big-wave surfer Laird Hamilton. He’s joined in the film by motorcycle racers and Honda employees, as all share stories about what happens when a dream takes hold of your life and drives you to new success.
Read more: http://www.hondainthenews.com/honda-grabs-the-spotlight-at-sundance-film-festival/#more-1200
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